DDB / RAPP Westpac Attitude Rewards

DDB / RAPP Westpac Attitude Rewards

The job was to photograph a bunch of products and retouch them into a given background image ... with first removing the chair from the background. Perspectives had to be observed and shadows created, all products retouched, matched and size adjusted to make the end result look natural. 

 

Client feedback ...


"... the brochures arrived today; we had a project de-brief where we discussed how great the shot turned out. It's our first brochure with Westpac, and the other parties involved said it was the best shot they'd had from an agency so far. Thank you very much."

Lucy Watson, RAPP (DDB Australia)